About

Who is Dave Sparkman ?

UnitedHealth Group, Fortune #5 company – Served 9 years in role of Chief Culture Officer.

Arthur Andersen, former Big 6 Accounting Firm – West Region Managing Partner, Human Resources & Operations.

Crossroads Career, Non-profit – Board Chair.

Senn Delaney, Certified Culture Facilitator.

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My Perspective on Cultural Change 

My purpose and passion is to help organizations shape their culture, so they can get better financial results and attract and inspire people. I do not approach culture from a strictly academic perspective, nor am I a consultant with a clipboard and merely offering advice. I bring a shovel and get in the trenches to help you dig into the root problem. I will help you approach your culture from the perspective of real examples and inside experience.

I had the privilege of serving in the role of UnitedHealth Group’s Chief Culture Officer for 9 years. In that time, I got to help the organization take a cut-throat, negative culture that was holding them back from their true potential and turn it around into a positive culture that enhanced their performance. Changing UHG’s culture over that 9 year period led to improvements in every single area: employee engagement, revenue, annual EPS, number of employees, and stock price.

Before my time at UnitedHealth Group, I was a CPA and the West Region Managing Partner, Human Resources and Operations at Arthur Andersen.

In addition to my experience of cultural change within corporations, I also hold certifications through Senn Delaney and Trust Edge that equip me to be a certified culture facilitator.

I am passionate about seeing people succeed, whether corporately or individually. In addition to my consulting work through Spark Your Culture,  I also currently serve as the Board Chair for Crossroads Career Services, Inc. which is a non-profit organization seeking to educate, equip and encourage individuals to hear God’s calling, maximize their potential, and get the right job.